LocalEdge Blog

Studies tracking AI-generated search answers in 2025 found that local business citations appeared in a substantial proportion of responses to...

Getting into the Google Maps Local Pack top 3 is not the hard part. Staying there is. A business that...

A dentist in Chicago has 180 Google reviews with an average rating of 4.8 stars. A competitor two blocks away...

A plumber in South London with 12 years of experience loses an emergency call-out to a competitor who has been...

A clinic in Nairobi's Westlands has no website. Its owner was told, more than once, to build one before worrying...

The Digital Markets, Competition and Consumers Act 2025 introduced fines of up to 10% of global annual turnover for businesses...

The Digital Markets, Competition and Consumers Act 2025 made fake reviews illegal in the UK for the first time. Commissioning...

Review volume is the wrong metric. A business with 200 Google reviews accumulated over three years and no new ones...

Nigeria and Kenya are two of the fastest-growing Google Maps markets in the world. Lagos has over 15 million residents,...

Most agency clients do not cancel retainers because results are poor. They cancel because they cannot see the results. A...

London has more Google Business Profile listings per square kilometre than any other city in Europe. For a restaurant in...

In Nigeria, email review requests do not work. Most customers do not check business emails, many do not have one...