Built by someone who's been inside the problem.
I spent years leading SEO strategy at a pan-European cloud communications group. What struck me wasn't the complexity of SEO at scale — it was something simpler: almost no company, including those in the group, was taking Google Business Profile seriously.
GBP was treated as a checkbox. Fill in the address, add a photo, forget about it. Meanwhile, a well-managed GBP listing is one of the most direct ways to benefit from the Google Zero-Click reality — where over 60% of local searches now end without a website visit, answered directly by the local pack, maps, and AI Overviews. The businesses showing up there, with reviews answered, photos fresh, and content active, capture that attention at the exact moment of intent. Everyone else is invisible.
Reviews went unanswered for weeks. Profiles edited by strangers — wrong address, wrong hours, sometimes a competitor's phone number. Agencies managing dozens of clients had no way to catch these problems before their clients did.
I built Avision to fix that. Not report on it. Fix it.