New
📍 Google Reviews
From WhatsApp Thank-You to Google Review: Building Trust in Lagos and Abuja
If a customer trusts you enough to recommend you on WhatsApp, why does that recommendation never show up on Google?...
Anthony Verrons
24 Oct 2026
New
📍 LocalEdge Tutorials
Amsterdam, Rotterdam or Utrecht: how to read where your Google profile really shows up
A physiotherapist in Utrecht searches for her own practice from her desk and sees it near the top. A patient...
Anthony Verrons
23 Oct 2026
New
📍 Google Business Profile
No website in Lagos: what your Google profile can do alone, and where it stops
A caterer in Surulere, a barber in Wuse or a tailor in Ikeja often has no website, and for many...
Anthony Verrons
23 Oct 2026
New
📍 Google Business Profile
Two listings for one business: how to find the duplicate and deal with it
A customer calls to say your shop was closed when they arrived. You check your Google profile and the hours...
Anthony Verrons
21 Oct 2026
New
📍 Local SEO
Lagos, Abuja or Nairobi: what it takes to be the Google Maps profile people choose
Someone in Lagos searches for a mechanic from Lekki, and a colleague types the same words from Ikeja. They see...
Anthony Verrons
19 Oct 2026
New
📍 Local SEO
NHS or private: why your Google profile may be sending patients to the wrong door
Would a patient reading your Google profile know whether you treat NHS patients, private patients or both, and how to...
Anthony Verrons
18 Oct 2026
New
📍 Google Business Profile
Near me searches are not won by the nearest gym: what your Google profile must show
A common belief among gym owners is that near me searches go to whoever is closest to the person searching....
Anthony Verrons
18 Oct 2026
New
📍 Local SEO
Free GBP tool Leeds 2026: why a good star rating does not mean a healthy Google listing
Ask a Leeds business owner how their Google listing is doing and most will quote the star rating. 4.7, perhaps,...
Anthony Verrons
16 Oct 2026
New
📍 Google Business Profile
GBP photos in 2026: what the 520% figure really shows, and how to build visual trust without chasing a count
In 2019, BrightLocal analyzed more than 45,000 businesses across 36 industries in four countries and found that businesses with more...
Anthony Verrons
16 Oct 2026
New
📍 Local SEO
Free GBP tool Dar es Salaam 2026: check your Google listing in under a minute
A customer in Mikocheni searches for a hair salon on her phone during her lunch break. She opens Google Maps,...
Anthony Verrons
15 Oct 2026
New
📍 Google Reviews
Google review score below 4 stars: why it stalls and a recovery plan that does not rely on deleting reviews
A café owner opens her listing on a Monday morning: 3.8 stars across 61 reviews, the latest from five weeks...
Anthony Verrons
15 Oct 2026
New
📍 Local Visibility & Heatmap
Ask Maps in 2026: how to prepare your Google Maps listing for natural language questions
Google has not published how Ask Maps decides which businesses to recommend, so there is no documented new ranking system...
Anthony Verrons
14 Oct 2026